Recent Convert

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October 24, 2010 by jbrettjacobsen

Recently, I finished reading Making Ideas Happen by Scott Belsky.  Scott is considered by Fast Company to be one of the top 100 most creative people.  I have been a convert to the Action Method proposed by Belsky (  From my perspective, here are some MIH notables:
  • The ideas that move industries forward are not the result of tremendous creative insight but rather of masterful stewardship.
  • The quality of ideas themselves is less important than the platform upon which they materialize.
  • making ideas happen = (the idea) + organization and execution + forces of community + leadership
  • The Action Method begins with a simple premise:  everything is a project.
  • Creativity isn’t about wild talent as much as it’s about productivity.
  • “Shipping” is when you release something–when you put a new product on sale, when you debut your latest piece of artwork in a gallery, or when you send your manuscript to the publisher.  Shipping is the final act of execution that so rarely happens.
  • Structure is a mechanism that you can use to preserve the possibility of change in passionate creative pursuits.
  • Execution is rarely comfortable or convenient.  You must accept the hardships ahead and anticipate the spotlights of seduction that are liable to stifle your progress.
  • The forces of community help you capitalize on feedback, stay nimble, and share the burden of the execution.
  • Sharing ideas liberally significantly increases the odds of ideas gaining momentum and ultimately happening.
  • The value of feedback is inarguable.  It is powerful, sobering force that can help refine good ideas, kill bad ones, and postpone premature ideas that are not yet ripe.
  • Ideas are sacred realizations born out of our deepest sense of identity and wonderment.  One might argue that our ideas are an extension of who we are and who we hope to become.  This is why competition taps into something primal.
  • No creative project can thrive off the energy of one person.  You must evolve along with the scope of your creative ideas in order to make them happen.

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Dr. Brett Jacobsen

Head of School
Mount Vernon Presbyterian School
Atlanta, GA

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